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374,95 €
October'23 Barometer - 146
31 Oct 2023
34"
The Relationship of Society with Sports and Perception of Sports Sponsorship
We examined society's relationship with sports and the perception of sports sponsorship:Sponsoring/supporting cultural and sports activities brings prestige to companies.Sponsorship spoils the spirit of sports.When shopping, I prefer the products of brands that support/sponsor my favorite team.I prefer to buy products that are advertised by athletes I like
Barometer146
sports sponsorship
relationship with sports
Olympics
women's volleyball team
product preferences
advertisement
advertising
volleyball
sponsorship
Sports and society
Sports sponsorship
Corporate prestige
Brand perception
Consumer behavior
Athletes and advertising
Olympics perception
National pride
Women’s national volleyball team
Sports fanaticism
Sports following
Sports branches
Football
Volleyball
Gender and sports
Education level
Age groups
Sports license
Fan identity
Club preferences
Galatasaray
Fenerbahçe
Beşiktaş
Political preferences and sports
